Summary
It seems like whateverRockstar Gamestouches turns into gold.Even when the studio announced the unfortunate delayofGrand Theft Auto 6, it managed to bring back the hype a few days laterwith the release of Trailer No. 2.
That trailer quickly became the “biggest video launch of all-time,” after it amassed over half a billion views in one day, sending fansinto a frenzy ripe with theories and speculation. Before that,the hype was on Discord, a platform that Rockstar hadn’t touched until very recently. Now, that Midas touch has extended to Rockstar’s latest venture, TikTok.
How Do You Do Fellow Kids? — Rockstar Games
Roughly one day ago,Rockstar made a TikTok account, thenuploaded the GTA 6 Trailer No. 2 in full to the platform. In the time since then, the trailer has amassed 2,000,000 views and counting, plus an additional 380,000-plus likes and over 42,000 comments.
Of course, those numbers pale in comparison to the YouTube release, but it’s hard to imagine another video game generating such numbers on a new platform in such a short amount of time.
What’s more, the Rockstar Games account has also seen similar success. As of this writing, it has 1.1 million followers, with just one video posted. For reference,former MLB superstar Alex Rodriguez, who joined TikTok in early 2020, and posts on nearly a daily basis, only has 1.5 million followers.
It took Rockstar all of 24 hours to nearly eclipse that.
Given that GTA 6 is still a little bit more than a year away —a date that has fans thinking is more than meets the eye— it stands to reason that those numbers will only grow as more information is released. Truly there is nothing quite like the monster that is Grand Theft Auto.
